Recent research* by first direct has found that 25 per cent of UK adults own stocks and shares, however only 14 per cent have u1.2 their tax free** Stocks and Shares ISA allowance. When asked why they weren't using their Stocks and Shares ISA allowance 14 per cent said they didn't understand how they worked...
8 Apr 2013Press Release
The end of the tax year is fast approaching and as everyone rushes to maximise their tax free savings first direct has compiled some tips to help negotiate the tricky waters. Get a grip on your finances - work out how much you have in savings, what rate of interest you're receiving and whether you're taking advantage of you tax free subscription.
18 Mar 2013Article
Nearly two thirds have never switched their ISA provider Research carried out on behalf of first direct has found that 62 per cent* of the UK population with an ISA have never transferred it to another provider. The average pot for each UK ISA holder will reach over £10,000** by the end of the 2012/2013 tax year.
18 Mar 2013Press Release
Four in ten don't know how much their savings pay out Research by first direct has found that almost half of us (47.7%) only hold one savings account, at the same time, less than half of savers know exactly how much they have saved.
3 Aug 2011Press Release
** ‘Offsetters’ are up to £3,306 better off than cash ISA savers ** A study by first direct shows that over the last ten years typical cash ISA savers, who also hold a mortgage, would have been better off by placing their savings pot in a mortgage offset account. Based on average cash ISA rates and average mortgage rates* over the last ten years...
5 May 2010Press Release
first direct has announced New Year offers on a wide range of products including the return of its popular market leading fee free Base Rate lifetime offset tracker Mortgage. The mortgage tracks the Bank of England Base Rate plus 2.49% making the current rate payable 2.99%.
4 Jan 2010Press Release
From 6 October 2009 eligible savers who are 50 and over in the current tax year will be able take advantage of first direct's new cash e-ISA offer to top up their ISA accounts with the extra £1,500 announced in the Chancellor's Budget this year. The e-ISA is currently paying a fixed rate of 3.00% AER (2.96% tax...
29 Sep 2009Press Release
first direct has launched a cash e-ISA with a competitive rate of 3.10% AER fixed until 30 April 2010. The first direct cash e...
10 Apr 2009Press Release
Savers lose out to the tune of £1.25 billion each year Households in the South East are twice as likely to have an ISA as those in Northern Ireland With the end of tax year just days away, research from first direct, the UK's most recommended bank reveals that 67 per cent1 of British households are missing out on their annual ISA allowances.
3 Apr 2006Press Release
first direct, the UK's most recommended bank1, has launched the latest issue of its popular e-ISA, with a fixed rate equivalent to 5.00 per cent2 AER until 1 September 2006. It's one of the best instant access cash ISA rates for balances from £13. Savers transferring their full cash ISA allowance of £3,000 into the e...
17 Feb 2006Press Release