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As part of a new campaign, the UK's number one bank for customer satisfaction, first direct, is promoting its satisfaction guarantee which gives customers up to £200 when they switch their account to a first direct 1st Account. first direct is so confident that customers will love its 1st Account that as well as giving them £100 when they switch...


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Dialogue141 has created a New Year campaign to promote a wide range of product offers for first direct. Dialogue141's multi-channel initiative includes digital, press, direct marketing and call centre activity under the umbrella theme of 're:solutions - offers you'll want to stick with'.


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