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first direct announced today that it will give its name to the new and ground-breaking Arena in Leeds in a 5 year sponsorship deal.  The 13,000 seat venue which opens in July 2013 will now be called the first direct arena.  This is the first major sponsorship the bank has undertaken in its 24 year history and means the name of the multi...


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Pictured is Matt Colebrook, CEO of first direct at their headquarters in Leeds, West Yorkshire.  The company has managed to raise over £2.1 million for Childline. Related article: www.newsroom.firstdirect.co m/p...  


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Francis Sullivan, HSBC Adviser on the Environment, Tom Riordan, CEO Yorkshire Forward and Chris Pilling, CEO first direct opening solar panels at first direct Leeds. Related press release: /press/release/first_direct_installs_solar_pa


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