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customer service triumph at National Business Awards first direct, the UK's most recommended bank, has won what Chancellor Gordon Brown has called a "business Oscar" for excellent customer service in a competition open to all UK private and public sector companies, not just those in financial services.


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As National w.stomer Service Week kicks off (4 - 8 October 2004) first direct, the country’s most recommended bank**, reveals that poor service in Great Britain is costing w.stomers almost £14 billion a year. Independent research, conducted for first direct...


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research shows good customer service is the match point for customers choosing a current account bank As Wimbledon approaches its second week, tennis fever sweeps the country and the talk of the courts is the importance of a good service game in modern day tennis. Customers, meanwhile, are saying the same applies to switching bank accounts...


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Telephone and internet bank first direct has pulled off a hat-trick by winning the Personal Finance magazine award for best customer service for the third year running. first direct’s service excellence is based on the simple premise of listening to what its customers want and reacting accordingly.


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