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first direct, the UK's most recommended bank, has been named best direct mortgage lender for 2005 by What Mortgage? Magazine for the fifth year running. What Mortgage? has also named first direct the UK's second best value mortgage lender, ahead of every other bank, building society and broker in the country except the Stafford Railway Building Society.


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first direct, the first bank in the UK to introduce text message banking, has just sent its 100 millionth text. Since it launched this free service back in 1999, first direct reckons texting has helped save customers £32 million by alerting them if their current account balance gets too low...


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Remembering different passwords, usernames, PINs and other online security codes for shopping, auction, email, financial and other web-accounts can be a thing of the past, thanks to a new free service from first direct . Now all consumers - not just first direct customers - can manage more of their online life easily from just one website, thanks to the non...


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customer service triumph at National Business Awards first direct, the UK's most recommended bank, has won what Chancellor Gordon Brown has called a "business Oscar" for excellent customer service in a competition open to all UK private and public sector companies, not just those in financial services.


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As National Customer Service Week kicks off (4 - 8 October 2004) first direct, the country’s most recommended bank**, reveals that poor service in Great Britain is costing customers almost £14 billion a year. Independent research, conducted for first direct...


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