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9th Mar 2010
first direct is named as the most trusted current account provider by This is Money
94% of first direct's customers rate the customer service they receive on their current account as good or very good - the highest positive response for any institution in any category of the This is Money awards...
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4th Feb 2010
first direct leads the banking sector in national customer satisfaction index
UK consumers are more satisfied with customer service from the banking sector today than before the financial crisis began, according to the Institute of Customer Service (ICS). The banking sector has achieved a score of more than 75 out of 100* in the Institute’s UK Customer Service Index (UKCSI) - slightly above an overall average across 13.
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22nd Jan 2010
First Direct offers satisfaction guarantee of £200 to switch current accounts
As part of a new campaign, the UK's number one bank for customer satisfaction, first direct, is promoting its satisfaction guarantee which gives customers up to £200 when they switch their account to a first direct 1st Account. first direct is so confident that customers will love its 1st Account that as well as giving them £100 when they switch...
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10th Nov 2009
New trend in customer service as businesses are urged to embrace social media
Companies should embrace social media as part of their customer service strategy to meet growing demand and consumer expectations, according to new research by first direct. The research revealed that 79 per cent of Brits regularly use social media each month. It also illustrated that a quarter of respondents who share online...
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13th Oct 2009
first direct dare to share what their customers think!
We've always loved to chat, which is lucky being a telephone bank! But we wanted to give our customers the opportunity to talk back and let us know how they really feel about us. With this in mind we recently launched our new acquisition campaign - "Live". It works by taking everything that's said about us online, from over 8 million forums...
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24th Sep 2009
first direct comes top in Which? Money mortgage lender satisfaction survey
In a recent survey conducted by Which? Money* first direct came out on top for mortgage customer satisfaction with a score of 91 per cent. The consumer champion found that first direct is well above the average customer satisfaction score for mortgage lenders which increased this year to 62 per cent from 58 per cent last year.
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10th Jul 2009
Banks with worst records on complaints to be exposed
A recent article in the Times highlights the FSA's new ruling on exposing the Banks with the best and worst complaints handling. first direct comes out as one of the best. Related article:
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29th Jun 2009
first direct clears up at the Moneywise Customer Service Awards 2009
first direct has swept the board winning six awards, in Moneywise's Customer Service Awards 2009. The Awards are the result of a six-month long research investigation to find out what Britons really think about their financial services providers. More than 10...
- 29th Jun 2009
- 29th Jun 2009
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Ours podcasts on first direct interactive
first direct: @amyarussell I'll make sure I pop down later to have a look!
11:23 AM Mar 10th, 2010 from web
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